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Distribution information guide: Synchronisation

This information guide explains how reproduction royalties are paid out as a result of synchronisations – combining music with visual media.

Where does the money come from?

A synchronisation (sync) is created when music is combined with a form of visual media. For music creators, the most common sync opportunities arise in film, television, advertising and gaming.

Publishers work to place the music they represent into adverts, TV programmes, films and other productions. On the other side are music supervisors, who source music for use in those productions.

A directly negotiated agreement will be secured between the copyright owner or their agent/publisher/representative and the music supervisor/production company. Most sync licensing does not involve AMCOS, but in the limited instances where AMCOS represents the rights, AMCOS will negotiate a licence fee for the use of the song.

What information does APRA AMCOS use to determine who should be paid?

Synchronisations are based on an agreement for a specific song. AMCOS receives a licence request with the relevant song information included.

How often are royalties paid?

Distributions for synchronisations are distributed in the quarter the licence fee invoice is paid in full.